Caffè Nero is a European style coffee house with over more than 800 coffee houses across Europe, recognised for serving ‘the best espresso this side of Milan’. 
APOC Digital was commissioned to create visuals for a digital summer campaign which would position Caffè Nero as a European brand with a history of European tradition, culture and values.
The result was a visual campaign that portrayed the key values of the brand using a combination of styled photography and sketched drawings that could be used across using various social media channels.

Services Used

Competitor Analysis
Identity Development
Brand Guidelines
Marketing Strategy